Advertising and media
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11 January 2023
How long does it take for CPG advertising to pay back?
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29 November 2022
How proving effectiveness is helping one retailer to defend media budgets
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24 October 2022
Meta research: why ads with multiple objectives are more effective
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23 April 2020
Marketing effectiveness in an uncertain world
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15 April 2018
Five key results from our long-term impact of media investment study
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1 December 2017
The long-term impacts of advertising: a first-of-its-kind study
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29 March 2017
Long-term effects of advertising
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