Senior Client Leader
Tony leads our Sensor modelling team in EMEA, enabling clients to understand marketing and media performance at a highly granular level of detail.
He also leads several client engagements with a particular focus on the e-commerce and online finance industries.
Tony has many years of experience in the marketing analytics industry having joined Gain Theory as a Graduate Analyst in 2004. He was made a Partner in 2017 and is a key member of the company’s social committee in EMEA.
Tony has a BSc in Economics and Econometrics and an MSc in Economics from the University of Nottingham.