Marketing Effectiveness Index: Benchmark where you’re at

The MEI – a diagnostic tool that pinpoints the barriers to and opportunities for growth – is a great place to start your journey with us. Our consultants use the MEI to:

Benchmark your current level of marketing effectiveness maturity against competitors

Align your stakeholders around a set of clear priorities

Develop a roadmap for how to deliver them

Provide support for organizational transformation

Measure the financial impact of the changes you make