Marketing Effectiveness Index: Benchmark where you’re at
The MEI – a diagnostic tool that pinpoints the barriers to and opportunities for growth – is a great place to start your journey with us. Our consultants use the MEI to:
Benchmark your current level of marketing effectiveness maturity against competitors
Align your stakeholders around a set of clear priorities
Develop a roadmap for how to deliver them
Provide support for organizational transformation
Measure the financial impact of the changes you make
Our solutions